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The IBO site gives you an easy shopping experience, where you will find multi-branded and premium quality apparel for all ages. Based in South Africa, their collection of iconic international brands, along with affordable pricing, makes shopping for your next favourite outfit, an exhilarating experience. This is where you’ll find kid's brands that are designed for South Africans with a strong sense of style.
Ranging from premium apparel to awesome accessories and fabulous footwear, IBO offers South African consumers the opportunity to buy stylish children's clothing at reasonable prices, all from the comfort of your home.
With an emphasis on baby, children and even teen’s prestige fashion, you can kit out your kids in the latest gear from Rookie USA South Africa, and browse the rest of the IBO website for a few statement pieces of your own too.
International Brands Outlet has always been synonymous with quality and style. Here you’ll find everything from casual classic and elegant womenswear to golfers and weekend wonders for men. By including children's fashion brand to our offerings, your entire family can now be fitted out with the best labels in the industry.
Shop for your favourite Rookie USA online items now, through our user-friendly, easy-to-navigate IBO website, or by visiting one of our stores near you. With our wide variety of products, you can go directly from the office into the weekend, with the same flair and panache you'd expect from the rich and famous.
Whoever said that shopping with kids is difficult, has obviously never experienced the joys of shopping through IBO, and our online store. No matter the occasion or event, IBO has you covered, literally.
Whether you’re shopping for mom's night out or dad has a meeting in the morning, you'll find enjoyment browsing our website. Find what you're looking for and more, with our easy filter options.
We love to get social on our Facebook and Instagram pages. This means that you'll always get more than you bargained for by becoming a part of the IBO family.
Follow us and tell us why you love kid's brand! We love getting feedback from our loyal customers.